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All the Gear All the Time!

Motorcycle-Specific Gear Offers Best Protection

All the gear all the time, or ATGATT, simply means wearing personal protective equipment designed for motorcycling, including a quality motorcycle helmet, every time you ride. Much of this apparel is constructed with reflective materials, so it not only helps keep you safer in the event of a crash, it could also help prevent a crash from occurring in the first place by making you more visible to other motorists.

Labeled image of motorcyclist wearing bright blue gear and a full-face helmet

SMARTER riders are covered, comfortable, conspicuous, and contemporary. The bright- and light-colored gear and helmets are definitely NOT your father's "colors"!

Learn more about conspicuity…